1 post tagged “tradedoubler”

So I've given three BIG presentations this week. One to the entire future media team at the BBC about the future circa 2012. One today for a group of Sr. management consulting strategists - and one virtually to a group of lawyers about environmental film making.  I have to say, the the one made me the most nervous was the BBC one, it's always tough to present to 1000 of your peers when they HAVE to be there. I always find audiences who've paid a grand to see you are much more cooperative.

It went well, I'll post the presentation online someplace this weekend if you're interested post here and tell me.  I also went to a visionary - leadership conference hosted by Ad Network Tradedoubler. I have to say it was GREAT!

My favourite two speakers were Richard Eyre, who in addition to making lots of witty "Long Tail" references made some great connections between the ethos of Punk Rock and blogging/social networking.. Great stuff.

Then Ray Hammond, who I personally adore, jumped up and explained that he was from the future..  It's a fun schtick and I thought he had a few interesting things to say, particularly I LOVED his simple summary of the principals businesses and entrepreneurs (ok i'm paraphrasing) need to pay attention to in regards to the next 25 years

I The most important principals influencing our future - according to Ray Hammond

1 - world population explosion: 2030 = 8.2 billion, 2050 = 9-12 biillion

2 - climate change: extreme weather wreaks havoc on economy

3 - energy crisis: oil used in plastic and petrochemicals is 8% the remainder is burned for combustion. The 8% is worth, economically speak as much as the 92% !

4 - globalization: ethical/sustainable is a god thing. 2 billion new consumers protect economic opportunity!

5 - extend & prevent: medical technology, dna profiling, nano medicine.

6 - accelerating and exponential technology development . Moores law has shrunk from 18 to 12 months, 2030 computers 1 billion times more powerful..

7 - mobile, embedded, implanted, personalized virtual device, avatar, phone replacement. Your interface with the world.

8 - the bottom billion, who have NO access to the above. Source of future war & terrorism

Heady stuff!!! But thank God I'm back from the future, I need to go to bed - I'm exhausted from all this time travel.